Is this sort af a belief a new phenomenon in the Chabad-Lubavitch movement or is there more to the story? Chabad-Lubavitch is a Jewish movement that has become well known both for its active outreach campaigns, bringing life to Jewish communites around the world, and their expectant belief in the Messiah. This belief is often associated with Rabbi Schneerson, who is said to be the Messiah by some Lubavitchers, and by scholars to have created a messianic fervor among his adherents. The thesis at hand pinpoints the most important messianic beliefs put forward by the last two generations of leaders in Chabad-Lubavitch, relating them back to the first generations of the movement in the 1700s.